TV manufacturers seem to be eroticism in French Philosophya bit stuck on where to go next. 3D didn't exactly take off, and 4K, while nice, has been around for years and there's still not enough content for most users to really care.
So what's next? If you ask LG, it's nano cells. At CES in Las Vegas, LG unveiled its new lineups of Super UHD TVs -- SJ9500, SJ8500 and SJ8000 -- all of which feature the company's Nano Cell technology.
SEE ALSO: LG's 'necklace' surround sound speaker is as dorky as wearables getThe Nano Cell LCD panels, LG says, employ "uniformly sized particles approximately one nanometer in diameter."
Basically, as you change the viewing angle, colors on traditional LCDs tend to lose some of their luster, but these TVs should fix that, meaning the colors should stay the same at wider angles than on traditional TVs. The picture should also look better in environments with ambient lighting.
Aside from that, the new TVs all come with Active HDR, which uses a number of technologies to make sure the TV always shows the best picture, no matter the type of HDR data in the content. There's also LG's latest version of webOS (3.5), and nifty software tricks such as Magic Zoom and Magic Link (instant recommendations for related content and info about what's happening on screen).
And as is customary these days, these TVs are incredibly slim; for example, the 55-inch SJ9500 is just 6.9mm at its thinnest point -- probably less than your smartphone.
We'll have more impressions on LG's new TVs when we spend more time with them in Vegas; stay tuned for updates.
Topics CES
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