【Philippines】

Reggie Fils-Aimé is Philippinesretiring as president and COO of Nintendo of America, Nintendo announced Thursday, and Doug Bowser is taking over.

Yes, his last name is Bowser. Yes, people are making jokes about it.

This Tweet is currently unavailable. It might be loading or has been removed.

Bowser, who was previously Nintendo of America's senior vice president of sales and marketing, is stepping into big shoes. Fils-Aimé filled that role for 13 years, quickly becoming a much-beloved face of the company in the West.

This Tweet is currently unavailable. It might be loading or has been removed.

There's a lot of people online that are both surprised to hear that Bowser's last name is actually Bowser and they're reacting with appropriate humor.

This Tweet is currently unavailable. It might be loading or has been removed.

Some people are having a hard time believing he didn't change his name to curry favor with Nintendo.

This Tweet is currently unavailable. It might be loading or has been removed.

The jokes are so obvious that they grew a little old before they even had a chance to get off the ground, but it's still a funny coincidence.

This Tweet is currently unavailable. It might be loading or has been removed.

Bowser is, obviously, aware that his name sets off alarm bells. Here's the photo of him that Nintendo shared when he first joined the company four years ago.

This Tweet is currently unavailable. It might be loading or has been removed.

He's taking the whole Bowser thing to heart.

(Editor: {typename type="name"/})