Facebook can horse humping sex videosonly pop so many advertisements into your News Feed before it drives you crazy.
But it needs to keep selling more and more of them to keep up its juggernaut growth. And the company is worried that it could run out of ad space in its News Feed this year.
SEE ALSO: Brands and their Facebook bots can now start conversations through adsThat's probably why Facebook is now turning to some untapped real estate: its Messenger platform.
The company announced Wednesday that it's testing new ads in Messenger that look a lot like ones you might see in your News Feed.
The ads are carousel-style, meaning that users can swipe sideways through posts from several different brands within the same frame. Mercifully, they don't appear in your actual conversations (at least not yet), but rather on the platform home screen below your most recent messages and "favorite" friend column.
Original image has been replaced. Credit: Mashable Facebook is currently only testing them on a "very small" group of users in Thailand and Australia.
The company also stresses that it won't use information gleaned from your private messages to target the ads, and brands can't start conversations with you unless you make the first move.
This isn't Facebook's first foray into Messenger advertising. The company rolled out an ad format last fall that allowed brands to insert conversational prompts into running chats with users. As with these new ads, advertisers are only allowed to aim them at users with whom they've communicated before.
The timing of the announcement is likely tied to Facebook's earnings report next week. The company's execs warned last year that its three-year run of explosive growth could slow down in the coming months as it maxes out ad space.
Topics Facebook
(Editor: {typename type="name"/})
Google 'Ask for me:' AI that calls businesses on your behalf for pricing and availability
Here's your first look at Apple's minor, but useful, MacBook update
'Smash Bros.' player busts his foot up after celebration goes too far
'Smash Bros.' player busts his foot up after celebration goes too far
SpaceX will try to achieve 2 impressive feats on Monday
China just built the world's biggest floating solar project
China has installed a massive field of solar panels on a particularly poignant site: a lake formed b
...[Details]
Ariana Grande releases new album and singles to benefit Manchester victims
Following her One Love Manchester benefit concert on Sunday, Ariana Grande just released two singles
...[Details]
Your cracked iPhone screen might soon be easier and cheaper to repair
About once a month, someone who's cracked their iPhone's screen asks me what to do. And sadly, I hav
...[Details]
New happy photos of viral Syrian boy might not be what they seem
Omran Daqneesh became a symbol of the suffering in Aleppo after a heartbreaking photo showing him si
...[Details]
Even Trump's Earth Day message was anti
President Donald Trump just released a statement for Earth Day, and it doesn't seem like he really l
...[Details]
Apple is basically a parody of itself
If you were trying to construct a parody of every Apple product presentation of the last 5 years, yo
...[Details]
So you've created a strong password, kept an eye out for sketchy links, and enabled two-factor authe
...[Details]
'Stranger Things' Season 2 won't have a Barb resurrection, thank goodness
If you were on the internet in 2016, first of all, sorry. Second of all, you're likely all-too-famil
...[Details]
Miami Heat vs. Brooklyn Nets 2025 livestream: Watch NBA online
TL;DR:Live stream Miami Heat vs. Brooklyn Nets in the NBA with FuboTV, Sling TV, or YouTube TV.The M
...[Details]
Oculus installing free VR systems in nearly 100 California libraries
Here's a novel approach to getting high-end virtual reality to the public: Make it free. That's what
...[Details]
Will Oracle take over TikTok? Trump says he'll make a decision in 30 days
Google is finally fixing an annoying Pixel bug that caused the phone to freeze
接受PR>=1、BR>=1，流量相当，内容相关类链接。